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4 years ago, by Voir Editorial Team Summer Vertigo: What The Fendi Capsule Collection Says Ab0ut Summer 2021

4 years ago, by Voir Editorial Team

Summer Vertigo: What The Fendi Capsule Collection Says Ab0ut Summer 2021

All Photos Credited To Fendi

Fendi unveiled its new capsule collection for Spring/Summer 2021 last week, and here’s everything you need to know about it.

The new collection centres on the upcoming warmer days, and the carefree spirit we associate with these. But this time it’s a spirit that reminisces on the style trends of the 1970s… right up Voir’s alley and the current fashion agenda, don’t you think?

The collection represents the second-ever collaboration between the Italian fashion house and the rather experimental New-York based artist Sarah Coleman. You may know the artist for her deconstructive approach to fashion and her renowned projects for Louis Vuitton, Gucci and Fendi (a few of our all-time favourites). Her innovative approach brings a new, modern, and reconstructed life to the iconic, and sometimes monotonous, fashion houses. She plays with logos and motifs to rebrand her creations while remaining true to her artistic vision and the brand’s essence.

In 2020 Fendi’s Artistic Director, Silvia Venturini, invited Coleman for their first collaboration, resulting in three new versions of the timeless peekaboo bag. The three new versions were full of life and colour without taking away the “Fendiness” from them, but rather added a new layer to it with fluorescent beads, new colourways and glow-in-the-dark elements. And in addition to that, she was also in charge of revamping Fendi’s iconic Miami Design District boutique during Design boutique. So you can understand our excitement when finding out about their second collaboration for the new FF Vertigo Summer Capsule collection.

From what we know it’s a collection all about vibrance, noticeable by its eclectic blues and acid yellows… representative of the 70s after all. It’s a psychedelic take on Fendi’s style, honouring the history of the fashion house and its influence throughout the years while celebrating novelty through Coleman’s creative input.

The best part is that it doesn’t just look good, but feels good too. It encompasses both good looks and functionality by offering us utilitarian skirts, comfortable yet stylish bodysuits, bikinis (we can’t wait for those), and even co-ord activewear to get ready for the summer. But it doesn’t end there, as it is a collection also designed with the thought of freedom and adventure – which we associated both with Fendi and its Vertigo’s print, and Coleman’s previous work.

So we get to appreciate fun additions like campaign equipment, polaroid cameras and skateboards.

The Fendi FF Vertigo Capsule Collection is available now, worldwide in stores, and online. Here are a few of Voir’s top picks:

Have a look at the campaign video below.

Words By Chiara Ferrari, Graphic By Emily Chapillon

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