Very good news, incoming. Our Christmas wishes have been heard and answered, thank you Saint Nick. Or should we say thank you to Good American and NET-A-PORTER? If you are familiar with the American brand, you will be aware of their core goal of including and empowering women by offering a wide range of clothing styles and sizes. The brand continues to expand on their brand message of inclusivity as they launch on NET-A-PORTER. Available to buy now, NET-A-PORTER brings Khloé Kardashian’s and Emma Grede’s successful brand to their global customer base and grow the brand’s accessibility.
Only working with partners that will stock the extensive and inclusive size range the brand offers (00-32 plus), expect all sizes available to purchase on NET-A-PORTER. Of course, you can expect Good American signature denim and bodysuits on the site as well as best sellers.
Emma Grede shares her excitement with working with NET-A-PORTER as she states “I’m a long-time customer of NET-A-PORTER, so giving our customers the opportunity to shop our product on their website is a dream come true. NET-A-PORTER has been a leader in curating luxury fashion for consumers, so we are very excited to partner with them to bring our products to an even wider audience.” This partnership is super exciting for both Good American and NET-A-PORTER, but more importantly, us. Easier accessibility of size inclusive clothing is so important and this partnership hits the nail on the head. We prophesize a very successful future for this duo as the fashion landscape becomes more inclusive.
“At Good American, we’re committed to continuing to work with like-minded retail partners that share our values to provide as many women as possible access to a range of fully inclusive clothes.”
Emma Grede, Good American Co-Founder & CEO
Photo Credit: Courtesy of Good American
Excited yet? Check out the campaign released on NET-A-PORTER’s YouTube channel. Khloé Kardashian participates in their ‘Fashion Challenge’ series where she uses Good American items to solve outfit dilemmas. Khloé gives great inspiration and styling tips and most importantly we get a good glimpse of the products Good American offers and why she loves them. This is a great campaign for styling their pieces with one another as well as mixing with other brands. An in-depth knowledge of product details is given to us and it really does make you fall in love with the collections.
Mission of empowering the masses through amazing, stylish, comfortable clothing: successful.
Words By: Erin Wilson
Header Image: Good American, Khloé Kardashian
