Debenhams, a renowned British heritage brand and household name has expertly transitioned to become an online retailer powerhouse offering a curated selection of over 10,000 brands across beauty, fashion, and homeware alike. With a rich history and a persistent commitment to exceptional customer experiences, Debenham.com is the ultimate British online retail destination for an unrivalled selection of iconic brands. And their newest venture? The ultimate spa experience.
Taking over the Aire Ancient Baths and nestled in the heart of Covent Garden, the iconic digital department store, hosted an exclusive oasis experience, opening its historic doors to Voir, industry experts, and 40 lucky winners from their social audience, to offer unparalleled spa detox to celebrate Debenhams’ Generation Beauty campaign.
An iconic lineup of skincare and beauty veterans peppered the spa, including Clarins, Kiehl’s and Decree, L’Oréal Designer Fragrances, OPI, and Korres, as well as personalized diagnostic tools from Revieve, which we were all invited to indulge in.
The opportunity to fully immerse yourself in the ultimate relaxation package featured incredible massages and luxurious facial treatments, as well as the chance to unwind in the curated ancient baths with Kiehl’s. And it didn’t end there. No spa day is complete without a makeover, and with OPI’s nail studio providing pop-up manicures with OPI’s vibrant nail colours, as well as expert makeup tutorials and personalised complexion matching from M.A.C. at your fingertips, the experience was the dream oasis.
Renowned for their exceptional skincare expertise, Clarins offered a luxurious range of facials and body treatments to nourish and revitalize with their Tonic Oil, Relax Body Oil and Double Serum while the nature-inspired formulas from Kiehl’s provided us with the most powerful facials to improve overall skin quality. Doctor-lead skincare brand, Decree, provided luxury facials for guests, showcasing their iconic skincare hitlist; Light Cleanse, Deep Cleanse, Protect Elixir, Peptide Emollient Veil and SOS Revitalising Mask. Clouds of L’Oreal Luxe Fragrances floated through the spa as we indulged in fragrance matching sessions with L’Oréal’s luxurious designer, featuring fragrances from YSL, Armani, Prada and Valentino.
Astonishingly, SALON64 were also on hand to provide us with luxury blow dries with their expert hair stylist alongside offering the SHINE Shampoo and Conditioners for us to use during their experience, again showcasing Debenhams unwavering passion for care and experience. The true genius of the spa day lies in the commitment to our understanding of the products; why and how they work, giving us and fellow guests the tools to understand the beauty industry while receiving the pamper of our lives.
Jealous? We knew you would be, but don’t worry, all products featured at the Debenhams Day Spa will be available online at debenhams.com. For more information, visit Debenhams.com and unlock the beauty of every generation.
Words By Isobel O’Connor
