10 Underwear Brands That Will Set His Or Her Soul On Fire For Valentines Day

This Valentine’s Day let’s turn up the heat and indulge in lingerie that speaks to your deepest desires. Whether you’re seeking something playful, sensual, or outrageously seductive, these brands are the key to unlocking a world of passion, intimacy, and fiery moments. Let these pieces wrap you in the essence of sensuality, leaving you feeling irresistible, and ready for a night of unforgettable pleasure.

 

1. Le Petit Trou: The Ruffle of Desire

Le Petit Trou isn’t just lingerie; it’s an invitation to embrace your inner sensuality. With playful, intimate designs, the brand has crafted an empire of delicate yet undeniably seductive pieces. Their GLACE collection, featuring ruffled thongs and butterfly-shaped panels, is a love letter to confident femininity. The GLACE ruffled thong caresses the skin with feather-light lace, each delicate ruffle teasing with every movement because true seduction is all about the details. Whether you’re indulging in self-love or surprising someone special, these pieces promise to set pulses racing.

 

2. Bluebella: Where Confidence Meets Seduction

Bluebella is about empowerment, self-expression, and unapologetic confidence. This Valentine’s Day, the brand’s Love Letters campaign, fronted by model and activist Lauren Wasser, invites us to celebrate self-love first. Through daring designs and bold femininity, Bluebella redefines sensuality with pieces that feel as good as they look.

The Marian Collection is the ultimate indulgence for the season of love, with sheer chiffon, red lip embroidery, and gold-tone accents creating an irresistibly romantic aesthetic. Whether you’re slipping into the Marian Teddy’s airy silhouette, wrapping yourself in the Marian Kimono’s sheer embrace, or elevating the moment with the Marian Suspender’s seductive detailing—every piece is designed to make you feel unstoppable. Crafted with eco-conscious materials, Bluebella proves that sustainability and seduction go hand in hand.

 3. Savage X Fenty: Rihanna’s Bold Valentine

Rihanna’s Savage X Fenty is about feeling unapologetically powerful. This Valentine’s Day, the brand’s curated collection embraces boldness, inclusivity, and self-expression, proving that confidence is the real luxury.

If you’re looking to turn up the heat, Rihanna’s Pick, the Catch Me Cupid Lingerie 3-Piece Set, is pure temptation. Crafted from heart-embroidered mesh and delicate lace trim, it features a quarter-cup underwire bra, open-crotch panty, and strappy garter belt—all packaged in a satin drawstring pouch for a gift as unforgettable as the night ahead.

For the men who prefer a laid-back yet effortlessly sexy vibe, the Valentine Fine 2-Piece Set is the perfect match. Designed in soft cotton poplin, the pinstripe top and boxer duo offer comfort with a touch of romance, complete with a subtle rose detail that makes it just the right amount of flirty. 

No matter your style, Savage X Fenty delivers because feeling sexy should be for everyone, every mood, and every occasion.

 

4. Lounge: Where Comfort Meets Unforgettable Seduction

Lounge is all about celebrating the power of femininity, blending effortless comfort with sultry sophistication. This Valentine’s Day, their Cecily Intimates Set is stealing hearts with its delicate floral embroidery, sheer mesh fabric, and daring cut-outs. Available in classic red or black, this set is designed to accentuate your curves while keeping things effortlessly chic. The matching bra and thong set comes complete with adjustable suspender belts and leg straps, adding an extra touch of seductive allure. Whether you’re treating yourself or looking to impress, Lounge proves that empowerment and elegance go hand in hand.

 

5. Victoria’s Secret: The Classic Romantic

For a Valentine’s Day that’s all about sensuality and confidence, Victoria’s Secret delivers with its latest “Find Your Perfect Match” collection. Designed to make a statement, the new in Very Sexy Red Lacquer Rose Embroidered Open Cup Bra is a bold take on classic romance, featuring delicate floral embroidery, sheer fishnet accents, and seductive strappy details.

Pair it with the matching Brazilian Rose Embroidered Crotchless Knickers, crafted with European-inspired embroidery and intricate guipure lace for an ultra-sophisticated, yet undeniably sultry finish. Whether you’re embracing self-love or setting the scene for romance, Victoria’s Secret ensures you do it in unforgettable style.

 6. Honey Birdette: Unleash Your Inner Temptress 

Daring, decadent, and dangerously seductive, Honey Birdette is not for the faint of heart. This Valentine’s Day, turn up the heat with the Jasmin Hot Pink 3-Piece Lingerie Set, a show-stopping fusion of diamond mesh, bold elastics, and luxe vegan leather. Designed for power play, this sultry set features gold hardware, studs, chains, and a detachable collar, leaving nothing to the imagination.

And if that wasn’t enough to set pulses racing, complete the fantasy with matching limited edition bondage cuffs, perfect for those who like their romance with a little edge. Whether you’re playing sweet seduction or total submission, Honey Birdette guarantees one thing, this Valentine’s night will be unforgettable.

  7. Bordelle: Luxury Meets Seduction 

For those who crave bold, unapologetic sensuality, Bordelle delivers high fashion with a provocative edge. This Valentine’s Day, embrace True Romance with the Syra Collection, a jaw-dropping fusion of striking elastic panelling, sheer mesh, and 24K gold-plated hardware. 

The Syra Ouvert Wire Bra leaves little to the imagination, with open cups, a dramatic collar detail, and an oversized gold ‘O’ ring that demands attention. Pair it with the Syra Suspender, a sculpting masterpiece designed to frame your curves with adjustable satin straps and glistening gold accents.

Looking to turn up the heat? The Element Gold Nipplets are the ultimate finishing touch, teasing with cut-out gold detailing for a look that’s equal parts decadent and daring. Whether you’re stripping down or styling up, Bordelle’s signature high-fashion bondage aesthetic ensures all eyes are on you.

 8. Agent Provocateur: Where Passion Meets Provocation 

Dripping in decadence and desire, Agent Provocateur sets the stage for the most seductive Valentine’s yet. If there was ever a set that screamed opulence and high-octane glamour, it’s Dioni, designed to turn heads and leave hearts racing (available in multiple colours).

The Dioni Plunge Underwired Bra wraps your curves in Swiss guipure embroidery and intricate woven strapping, while red Swarovski® crystal droplets add a touch of luxury that’s impossible to ignore. For those who dare, the Dioni Thong or Full Brief completes the set with sheer, barely-there elegance, designed to be seen.

Want to take things up a notch? The Dioni Suspender and Garter Set bring a bondage-inspired twist, framing your body with multiple strapping details and striking red accents. Whether you’re playing the temptress or the teased, Agent Provocateur guarantees a night to remember.

  9. Fleur De Mal: The Flower of Evil 

Lingerie that’s as seductive as it is sophisticated, Fleur du Mal blends Parisian allure with provocative design. Crafted from the finest French Leavers lace and custom embroideries, every piece is a balance of playful charm and sensual sophistication. This Valentine’s Day, ignite passion with pieces that inspire confidence from the moment they’re slipped on. 

Fleur du Mal delivers the ultimate Valentine’s Day must-have: the Lily Embroidery Set in the limited edition Amarena shade. Designed for the bold and the beautiful, this collection blends intricate floral embroidery with sheer mesh to create a look that’s equal parts delicate and daring.

The Lily Embroidery Plunge Demi Bra shapes and lifts with underwired cups, while embroidered lilies trail seductively across the body, offering a teasing glimpse of skin. Paired with the Lily Embroidery Hipster Thong, featuring scalloped edges and a barely-there mesh back, this set is designed to be worn and removed with pleasure in mind. The Lily Embroidery Garter Belt cinches at the waist, creating the perfect silhouette to frame those long, lacy suspender straps. It’s a look that lingers long after the night is over.

And for him? Fleur du Mal’s Men’s Bouquet Lace Boxer Brief redefines seduction with soft, stretch Leavers lace and an ultra-sleek fit. Topped with a logo waistband and finished with a subtle fly vent, these luxe boxers prove that true confidence is the sexiest thing a man can wear.

Men’s Bouquet Lace Boxer Brief £145

 10. Coco De Mer: Female Empowerment 

Coco de Mer is a female-owned brand that celebrates luxury, sensuality, and female empowerment, offering lingerie designed to inspire confidence and self-love. With a commitment to sustainability, they craft exquisite pieces that not only embrace pleasure but also promote conscious luxury, making every woman feel empowered and confident.

For Valentine’s Day, indulge in the Seraphine collection, a seductive trio that exudes timeless glamour and sensual allure. The Seraphine Plunge Bra is a masterpiece of black corded French Leavers lace, silk slings that lift and enhance, and a plunge design that creates irresistible curves. Golden sliders and a hook-and-eye closure finish off the design, offering an elegant yet daring touch.

The Seraphine Brazilian Knicker, with its scalloped edges and blissful silk panel, traces the hips with provocative precision, creating a silhouette that teases and tempts. Paired with the Seraphine Suspender Belt, crafted to highlight the feminine form, this set is a true work of art. The lace and silk blend delicately across the waist, while adjustable suspenders frame your legs, creating a look of pure indulgence. With Coco de Mer, every inch of you is wrapped in luxury, turning up the heat this Valentine’s Day.

This Valentines Day, ignite the flames of desire with lingerie that will set both hearts and souls on fire. Whether you’re indulging in self-love or setting the stage for a night of unforgettable passion, these pieces promise to transform you into a vision of fiery allure. Let your lingerie speak louder than words and make this Valentine’s Day one that will burn bright in memory for years to come.

Words By Claire Gaura