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With billions of streams on her account and sold-out shows, Karol G, a Colombian music icon, made the last Valentine’s Day even sweeter for us, dropping her and Tiësto’s new single and video “Contigo” (https://www.youtube.com/watch?v=NCmp7AV8O9s). The video has already over ten million views on YouTube – but by the time this text reaches you, the numbers may well have doubled, as Karol G’s fans are very much devoted to their idol – after all, they ensured she became the first female artist to sell out the Estadio Azteca (with its capacity of 80k) in Mexico, for three consecutive nights during her latest Mañana Será Bonito Latam Tour. But don’t worry if you’re not in Latin America right now (you couldn’t buy the tickets anyway, as they’ve mostly sold out) – Karol G is to visit Europe this Summer, with two shows in London – make sure you note 18/06 and 19/06 in your calendars!
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Karol G (Carolina Giraldo Navarro) has earned herself a stable position at the top of Latin pop music. Just this year, having been announced Billboard’s 2024 Woman of the Year, she won her first Grammy for Mañana Será Bonito, in the category Best Música Urbana Album. In her over ten-year-long career, which rocketed astonishingly over the last few years, Karol G has published four albums, made collabs with Shakira, Nicki Minaj, Anuel AA, Bad Bunny, J Balvin, Maluma, and Ozuna, and won many awards, including five Latin Grammys (three just this year), MTV Video Music Award, and iHeartRadio Music Award. Karol G has been lately conquering both the music industry and our Spotify accounts, with ca. 50mln listeners per month (48th position worldwide!) and her track “Provenza” reaching over 1 billion streams last year. With such numbers and her latest acting debut in Griselda on Netflix (playing Carla), the singer shows her career is in full bloom, and she whets our appetites for more to come in 2024.
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Her latest single “Contigo,” accompanied by a video, satisfies them (or, actually, makes us even more eager to see the shows in June!). Produced by WeOwnTheCity and co-created by Karol G, Pedro Artola, and Tiësto, the clip tells the love story of two girls (starring Karol G and Puerto Rican rapper Young Miko), who – in a nostalgic, bitter-sweet setting of the Noughties – try to fight for their love when facing hurdles. The song itself offers an irresistible mix of Latin beats, pop, and Tiësto dance music – we couldn’t imagine a better foreshadowing of the coming Spring and Summer festival season!
https://www.youtube.com/watch?v=NCmp7AV8O9s
The video will surely be a major inspo for those attending the festivals – with its warm, soft colours, pleasing sunlight, pink, glitter, and – last but not least – the iconic 2000s fashion. The clip makes you remember the good, old times of colourful, sequined crop tops, tattoo chokers everyone was obsessed with, jeans and camo mini dresses, butterfly hairclips, and shiny belts, much too bulky to serve a purpose other than aesthetic. It is mostly inside of an apartment reverberating with the Noughties vibes that we see the story of the two lovers unfold – them playing old-school video games, dancing in baggy, low-waist jeans, and taking photos with an instant camera. Every detail has been taken care of, as we see the couple wearing purely 2000s makeup – sparkly eyeshadows, glossy lips, and bright pink blush, accompanied by hairdos from the era – cute face-framing braids and pink highlights in Karol G’s creamy platinum blonde hair. The Noughties vibe gets even stronger once we see Karol G singing, leaning against a wall with colourful mappings on it – the associations of Rihanna’s 2011 “We Found Love” shots instantly come to mind.
https://www.youtube.com/watch?v=NCmp7AV8O9s
Then, we move to a place even more reminiscent of the (as it turns out) bitter-sweet 2000s – a high school, having the atmosphere of Britney Spears’ iconic “Baby One More Time,” with a white-blue dominant colour palette, pink Converse, white shirts, bandanas, and baggy cargo trousers. It is at school (well, where else?…) that the problems in the up-until-that-point idyllic relationship arise, and the couple needs to split. They happily get to reunite in a 2000s club – with Tiësto as DJ, and his dance beats framing the whole clip and leading to a lived-happily-ever-after ending. It is in this final part that both the video’s couple and Karol G’s fans can carelessly immerse themselves in Tiësto’s uplifting music, inspired by Leona Lewis’ 2007 “Bleeding Love.” For Karol G, the love eventually stops bleeding, so that she’s ultimately able to sing firmly: “contigo” (“with you”) – and we can’t help singing along.
https://www.youtube.com/watch?v=NCmp7AV8O9s
If you wish to move to a 2000s club with Karol G, she offers you an invitation to her Summer parties across Europe (see the dates below)! Click the link to get your London tickets, and see you there! https://www.livenation.co.uk/artist-karol-g-1363466
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EUROPE STADIUM TOUR
8 June 2024: Zurich, Switzerland
11 June 2024: Cologne, Germany
14 June 2024: Amsterdam, Netherlands
18 & 19 June 2024: London, UK
22 June 2024: Paris, France
25 June 2024: Milan, Italy
29 June 2024: Antwerp, Belgium
2 July 2024: Berlin, Germany
7 July 2024: Lisbon, Portugal
20 July 2024: Madrid, Spain
Written By Julia Sulkowska
