Kim Kardashian never misses a beat, always managing to bag the it-girl of the moment for her Skims’ campaigns. In the past she has featured the likes of Addison Rae and Megan Fox at the peak of their publicity, and Kim’s’ finger remains on the pulse for her Valentine’s campaign featuring White Lotus’ Beatrice Grannò and Simona Tabasco. Kim took to Instagram to announce the collaboration captioning the post “I watched The White Lotus and had to have my girls!” The Valentines drop will feature ten limited edition collections and will be launched on January 26th spanning across lingerie and loungewear, with even a little bit of latex.
Fits Everybody
The campaign has been built around the phrase ‘Everybody is Wearing Skims’ as the brand launches the lace variations of its famous ‘Fits Everybody’ collection. Skims’ will be releasing five limited edition colours of the ‘Fits Everybody Lace’, including four shades of pink, perfect for Valentine’s Day. This includes a lace edition the famous Skims slip dress which will be sure to go as viral as the others.
Jelly Sheer Rhinestone
The Valentine’s Collection also marks the launch of the ‘Jelly Sheer Rhinestone’. The sparkling collection is available in both ‘Onyx’ and ‘Petal’ allowing you to choose between dark femininity or a bubble-gum pink look. The ‘Jelly Sheer’ collection is one of Skims’ already beloved ranges that has received a Valentine’s revamp, this time in the form of rhinestone embellishment.
Warp Knit Catsuit
A much bolder launch is the ‘Warp Kit Catsuit’. We all remember Kim Kardashian’s mask phase, even taking to the Met Gala steps in a latex look that we only knew was hers because we told so, and Kim has decided to share this look with her customers through the ‘Warp Knit Catsuit’.
Knit Lace
If you like the look of catsuits but don’t want to be quite as bold as the ‘Warp Knit’ look, don’t worry because Kim has you covered. The ‘Knit Lace’ collection not only has a catsuit in a variety of shades but also a whole range of products to mix and match within this collection.
Sculpting Bodysuit
Of course Kim could not leave the viral ‘Sculpting Bodysuit’ out of this Valentine’s drop, coming out with two new pink shades of the internet’s favourite shapewear-turned-going-out-top.
Ultra Fine Mesh
Yet another Skims staple got the Valentine’s treatment this year with the Ultra Fine Mesh collection launching in the limited-edition shade Petal, a soft pink to add some love to your underwear drawer.
Soft Lounge
Another favourite from Skims, the ‘Soft Lounge’ collection not only came out with pink variations but also some heart prints this Valentine’s Day. And you’ll be glad to hear that both of the internet’s favourites the ‘Soft Lounge Long Slip Dress’ and ‘Soft Lounge Boxer’ were included in the Valentine’s drop.
Lace Trimmed Silk
The Valentine’s Collection also marks the launch of Skims’ latest sleepwear venture, the ‘Lace Trimmed Silk’ collection. The four-piece collection features a high-leg teddy, cami and short set and a slip dress all in a vibrant pink silk with red lace trim.
Valentine’s Slipper
For the cosier element of V-Day Skims has launched a faux-fur pink slipper, ideal for a comfy night in with the girls.
Latex
We all know that the Kardashians are big fans of latex and Kim only confirmed this further when she added a range in the form-fitting material for her New Year’s Collection last month. Kim is already looking to expand her latex collection by adding a Barbie pink variation to the shelves of Skims in honour of Valentine’s Day.
Words By: Amelia Gregory
Header Image: @skims