Hailey Bieber, or Hailey Rhode Bieber as she presented herself, has just launched her youtube channel this past Friday.
The model created a youtube channel in collaboration with OBB Pictures to present a side of herself that is not so common to the public, to really show “Hailey for Hailey”. It is a channel of entertainment with a rather minimal format but engaging and genuine themes, with videos ranging from travel vlogs to skincare tips and random conversations in her bathroom.
Yes, you’ve heard it right, one of the first series and initial videos on the channel was ‘Who’s in my bathroom’ accompanied by Kendall Jenner… The guest was pretty predictable, but we can all agree that that was not the case for the location. As explained by Hailey herself the series will be located in the “most unexpected, but least surprising place in the house” and will revolve around a series of fun activities, interviews and intimate conversations with the model’s A-list friends, but not only.
How often will she post? The channel will run two videos a month released every two weeks, not as often as we wish but often enough to keep us entertained.
If you’ve been following us for a while you already know how much we love Hailey and everything she does, from her modelling work to her everyday style and visually aesthetic (yet responsible) approach to social media. We have been keeping up with everything she publicly does, and to be frank, a youtube channel was not exactly what we expected.
According to TMZ, Hailey Rhode Bieber has recently filed a trademark for ‘Rhode’- a wellness brand centred on a skincare and beauty line with possible products going from beauty creams to make-up and even fragrances. So can you blame us for thinking this was gonna be the big reveal?
There is still no official news on when Rhode may be launching or what specific products it will target, however, keeping up with Hailey and her new youtube channel may help us find out more… And if not, we will just enjoy the show.
Words By Chiara Ferrari