The British Fashion Council (BFC) and London Fashion Week (LFW) have just announced the launch of their new programme, City-Wide Celebration. Taking place throughout London from Friday 18th to Tuesday 22nd February, alongside the LFW shows, City-Wide Celebration will comprise a number of different activations, from events to promotions, all in support of the LFW schedule.
The new programme is set to include parties, designer Q&As, workshops, complimentary gifts and more, all of which can be found taking place across the city in major shopping destinations such as Carnaby, Marylebone Village, Seven Dials and Soho. The various events aim to bring together over 150 different brands from the fashion context and beyond as cultural institutions, restaurants and bars are among those involved. If you want a closer look at what’s going on towards the end of the month, we’ve put together a list of some of the key events taking place so you don’t have to!
Browns
Head to Browns Brook Street from 17th February – 5th April where you can view a limited-edition curation of unique furniture commissioned by Relay Design Agency.
Erdem
From Friday 18th – Tuesday 22nd February you can see and shop Erdem’s first Men’s Collection, as well as enjoying a complimentary gift upon purchase.
Fashion School
With a whole host of fun and educational workshops for children aged 10-15 years, students and tutors at Fashion School will be sharing their expert skills and experience on Saturday 19th February.
Foot Locker
If you want to customise your kicks then get yourself down to Foot Locker’s Marble Arch branch from Saturday 19th – Sunday 20th February where you will be given the chance to get your trainers exclusively personalised to your taste.
Salvatore Ferragamo
Salvatore Ferragamo invites you to enjoy a taste of Italy from Friday 18th – Saturday 19th February at their in-store cocktail party. Alongside Mediterranean-inspired nibbles and Italian aperitivo, you will be treated to a live DJ set, photo opportunities and a personalised goodie bag.
To access the full City-Wide programme, head straight to the official LFW website here, where you can find out more about the activities taking place throughout the course of fashion week.
Words By Ella Citron-Thompkins
Photo Credit: London Fashion Week Instagram
