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Fashion

3 years ago, by Voir Editorial Team The Hottest Brands On The Scene

3 years ago, by Voir Editorial Team

The Hottest Brands On The Scene


Fresh out of lockdown with plans galore, it is no doubt that your lockdown wardrobe needs an
extreme upgrade from the tracksuit and slippers you’ve been wearing for weeks on end. So where
better to shop than the brands of the moment? From sustainability to style these five labels really
do have it all. Meet Peachy Den, Paloma Wool, Miaou, Poster Girl and Cinta The Label … you can
thank us later!


Peachy Den


Female-led label Peachy Den create clothes to empower, with their figure-framing, sexy
silhouettes and slinky stretch fabrics, each piece allows for equal parts style and play, with the
brand striking a perfect balance between the two. Best known for their 70s-inspired velour
jumpsuits which can be found plastered across the Instagram pages of It Girl’s including Mia
Regan and Maya Jama, the brand has only been around for a few years but during that short time
has become a household name within the Gen Z circle.

Paloma Wool


Founded by Paloma Lanna in Barcelona five years ago, Paloma Wool claims to be more of a
fashion project inspired by the simple act of getting dressed, as opposed to the conventional
fashion brands we are so used to seeing. Often collaborating with local artisans in the shape of
artists, illustrators and photographers, Paloma Wool’s colourful and quirky designs are released in
limited quantities to ensure full control over sustainability.


Miaou


Pro at keeping up with trends, but doing so sustainably, is womenswear label Miaou who has
successfully captured the Zeitgeist of 2021 with their drop of eccentric corsets (Thank you
Bridgerton!). The brand, which is loved by the likes of Iris law, Bella Hadid, and even Kim K,
seems to be going from strength to strength and their Midsummer collection contains the perfect
pieces to kit you out for the summer months ahead.


Poster Girl Official

As sexy and striking as they come, this celeb-approved brand, founded by two Central Saint
Martins graduates, will truly have you standing out from the crowd. With their illustrious cut-outs
being the style of the summer, you’d be hard pressed to find a celebrity that hasn’t worn a dress
by Poster Girl … Dua Lipa, Addison Rae, Kylie Jenner, Megan Fox, Mabel, Simi & Haze, Doja Cat
and Sofia Richie, we weren’t joking! The best part is that the brand is not totally unaffordable like
some other celeb favoured counterparts, their classic ‘Miranda’ Dress, as seen on Dua Lipa,
retails at just £89. Grab one while you can!


Cinta The Label

Contemporary clothing brand Cinta The Label masters the mix between feminine embellishment
and relaxed silhouettes, the cute and comfy designs can be enjoyed whether we’re locked up or
out and about. If you’re not familiar with Cinta The Label’s floral knit cardigans that have been
circulating the web for the past however many months (we’ve stopped counting!) then where have
you been hiding?! Having only launched in 2020, Cinta The Label is the perfect pandemic success
story.

Words by Ella Citron-Thompkins

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