This week marks an exciting milestone in the beauty industry with the launch of REFY’s latest innovation—the Blur Liner. Created by the visionary Jess Hunt, this lip liner is not just a product; it’s a revolution in lip care and enhancement. Jess Hunt’s philosophy of, ‘We have stayed consistent to simplifying routines that you didn’t even know needed simplifying.’ perfectly captures the essence of this new launch.
A Dream Product for Every Customer
The REFY Blur Liner is designed to create the illusion of instantly fuller lips with minimal effort. It’s THE perfect on-the-go solution for anyone seeking a naturally enhanced pout without the hassle of traditional lip liners. Infused with Blur-Gel Technology, this groundbreaking product blurs imperfections and smooths out lip lines, giving you a flawlessly fuller look in just one simple step.
Effortless Application
The Blur Liner’s unique domed applicator ensures that the creamy formula glides on effortlessly, hugging the edges of your lips for a soft contour effect. No mirror? No problem. This fool-proof design allows you to apply the liner quickly and easily, making it an indispensable tool for busy individuals who still want to look polished and put together.
A Stunning Campaign
True to REFY’s ethos, the Blur Liner launch is accompanied by a campaign that is as clean and cinematic as the product itself. The visuals are iconic, perfectly capturing the essence of simplicity and elegance that REFY embodies. At Voir Fashion, we are enamored with how the brand continues to blend high-performance with high style, offering products that are both functional and visually stunning.
Blur Liner vs. Lip Sculpt Liner
If you’re wondering how the new Blur Liner compares to the previous phenomenal Lip Sculpt Liner, REFY has got you covered. The Blur Liner creates the illusion of instantly fuller lips with a mirror-free application, making it a quick and easy choice for everyday use. In contrast, the Lip Sculpt Liner focuses on sculpting and defining lips with a precision tip and long-lasting setter, offering a more detailed and defined look.
Why Blur Liner Is a Must-Have
The Blur Liner is more than just a product; it’s a testament to REFY’s commitment to simplifying beauty. With its ability to enhance your natural lip color and provide a fuller look without additional steps, it’s no wonder this liner has quickly become a favorite.
Available in six true-to-tone shades, it complements a range of lip tones and integrates seamlessly into any beauty routine.
Formulated with nourishing oils, the Blur Liner not only smooths out harsh lip lines but also provides long-lasting hydration, giving lips a plumper, more defined appearance. Clinical trials revealed:
- 93% agreed that Blur Liner made their lips appear naturally fuller.
- 100% agreed that it was easy to use.
- 86% said it enhanced their natural lip color. For anyone looking to elevate their lip game with minimal effort, the REFY Blur Liner is the answer. Its innovative approach and stunning design make it a standout addition to any makeup bag, proving once again that simplicity and sophistication can go hand in hand. REFY Beauty’s Blur Liner is available starting today at 6pm BST, priced at £16. The Blur Liner will also be available at Selfridges from September 11th and Sephora UK from September 23rd.
Words by Noa Balou
