Julia Fox is a name that many of us have been hearing lately. Whether you’re a lover or a hater, amidst all the chaos, there’s one thing that certainly comes to mind – her eyeliner. Chunky and dramatized, the look has received a plethora of responses (both good and bad) on social media, with some noting the parallels the look draws with a racoon (yes, a racoon) and others citing Ye’s creation as one that will go down in history in the same way Kim Kardashian’s controversial Givenchy dress did when she arrived at her first Met Gala in 2013. From runways to Instagram snaps, there’s no question that Julia’s signature eye makeup has inspired numerous makeup artists, models and influencers alike.
Julia Fox’s look catapulted her to A-list celebrity status following her attendance at the Schiaparelli show at Paris Haute Couture Week. Executed by Daniel Koranic for Pat McGrath, one of the most influential and sought-after makeup artists in the world, Fox’s graphic winged liner was destined to turn heads. From a PR perspective, it was an irrefutably powerful move. By inspiring viral TikTok trends, re-shares and re-tweets, Julia Fox has become a household name. After all, it isn’t the first time that eyeliner has taken centre stage. As the focal point of makeup looks in the 80s, graphic eyeliner can be traced all the way back to the ancient Egyptians.
When it came to couture, Chanel inevitably took a page out of Fox’s book. Their Spring-Summer 2022 Haute-Couture show featured models strutting down the runway in bold, double-winged eyeliner, whilst others had definitive black circles around their eyes. What’s more, although it may have been toned down a notch, the staple eye look has been a focal point of this year’s most popular makeup trends, with stars like Sydney Sweeney rocking dark eyeliner dressed in Saint Laurent from head to toe.
In a makeup tutorial uploaded on her Instagram page, Julia Fox detailed how she executes the look from start to finish in a 17-minute video. Naming it ‘the fox eye,’ Julia lines her brow bone before sweeping black eyeshadow across her lids, seamlessly connecting the two. Employing eyeliner to achieve a more angular shape, a final layer of eyeshadow is then added to her outer lid and inner corners.
From Emily Ratajkowski to Selena Gomez, our favourite superstars have rocked their own rendition of graphic eyeliner this year. Whether thin or thick, black or blue, Fox’s signature eye makeup has certainly trickled down into the mainstream beauty agenda, becoming a look you can’t help but attempt!
Words by Gracie Eastwood
Header image: @juliafox